The PostPricing patent will be auctioned on April 2, 2008. Please visit the auction site for more information and to register.

We will be happy to award a finder's fee to anyone that puts us in contact with a PostPricing licensee.
Licensees -- Seize this great opportunity to expand and improve your online market
How can I improve my online market with PostPricing?
  • Drive buyers to your site with no-risk transaction opportunities
  • Allow beneficial transactions to happen which otherwise wouldn’t. For example, buyers will be more inclined to try out new products/sellers with PostPricing, and this will allow the product/seller to quickly develop a valuable reputation.
  • Attract sellers with increased volume of sales and price differentiation
  • Easily develop a much more sophisticated database of reputation profiles with PostPricing transaction histories
  • Gain access to insightful marketing data by tracking PostPricing transaction behavior
How will PostPricing fit into my existing system?
  • PostPricing provides benefits both to single-seller stores and many-seller marketplaces.
  • You can control the circumstances under which PostPricing is available - it can be a widely available payment option or one that is only available for special promotions.
  • You can incorporate a PostPricing option into a marketplace, and let buyers and sellers naturally determine how frequently it is used.
  • We will license the strategy to you or a fully developed software solution.
  • You can optimize the system for your specific goals by adjusting many of the features. For example, you could shift value between the buyers and the sellers by charging membership fees, adjusting per transaction fees, giving PostPricing sellers premium placement, etc.
If needed, what other features might be included in the PostPricing software solution?
  • An online transaction system
  • Identity verification for individuals within the system. This is necessary in order to remove the possibility of buyers joining, buying one item, paying nothing, and then joining again, ad infinitum.
  • The ability to record and display transactions within the system. The logic is the same as in the previous point: in order for buyers and sellers to determine whom they’d want to transact with, they need to be able to view reputation information derived from past behavior.
How can I learn more about PostPricing?
To explore business partnerships, email Tom Murcko or call (703) 865-7218.
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